Great Midwest Branding Guidelines

This Brand Portal is your home for all things G-MAC brand. Here you will learn about our brand personality and how to express our authentic identity in all of your communications. You will also find our brand standards and how to utilize our brand properly in marketing, advertising and promotional materials. 

If you have any questions regarding G-MAC brand guidelines, please email katie.gilhooly@greatmidwestsports.com.


Great Midwest Style Guide

The Great Midwest Athletic Conference has developed this Style Guide to ensure a consistent brand message across all platforms. This document contains both written and visual representation of the proper use of the league and institutional marks. In addition to outlining the proper usage, this Style Guide will illustrate the proper size and placement of Conference logos on specified uniforms and the proper placement of Conference marks in arena and outdoor venues.

 View Great Midwest Style Guide

Great Midwest Logo Library

The following high-quality versions of official Great Midwest Athletic Conference and member logos are available for download for use exclusively in official G-MAC publications or communications, and must not be altered or manipulated in any way. Any usage of these logos for any purpose other than the creation of official publications of Great Midwest Athletic Conference or its entities is a violation of copyright policy.

For guidelines on proper usage of the logos, please review the Style Guide or reach out the Great Midwest Athletic Conference directly.

 Great Midwest Logo Library